Search marketing strategists will be glad to hear that Google has beefed up its Google Trends tool (slightly) this week.

About Google Trends

This tool is great for getting directional information on keyword popularity that may be important to your campaign. Using Google Trends you can input up to 5 keywords and find out how often they appear in Google Search results (as well as relevant news that may have influenced search spikes).

With Google Trends, you can compare the world