The importance of your call-to-action

A while back a bunch of us sat in on a landing page optimization webinar, where one of the key points we learned was that calls to action should be more more targeted to the actual action/product. So for example, instead of just a

This was written by Guest. Posted on Friday, May 9, 2008, at 9:43 am. Filed under Affiliate Marketing, Search Marketing. Bookmark the permalink. Follow comments here with the RSS feed. Both comments and trackbacks are currently closed.